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牛保庄教授学术报告

  发布日期:2019-06-10  浏览量:461


 

报告题目:Strategic Analysis of dual sourcing and dual channel with an unreliable alternative supplier

报 告 人:牛保庄(华南理工大学教授)

报告时间:2019615日下午1500

报告地点:磬苑校区澳门赌搏网站大全H306

报告摘要:In today’s increasingly interconnected world, co-opetition due to the introduction of dual sourcing (for alternative supplier) and dual channel (for alternative profit) has emerged as a new business practice among the high-tech firms. The boundaries between cooperation and competition have been becoming vague, where rivals engage in collaborative activities.  This study develops an analytical model to investigate the dual sourcing decision of the original equipment manufacturer (OEM) in the presence of a competitive supplier (i.e. frenemy) as well as a non-competitive supplier who nevertheless suffers from unreliable production technology. We also investigate the competitive supplier’s dual channel decision if it prefers operating both component-selling business and self-branded business. Finally, we investigate the credibility of competitive supplier’s threat to stop supplying the components to OEM as a response of OEM’s engagement of a new supplier. We show that the termination of component-selling business by competitive supplier is a non-credible threat to prevent OEM seeking the alternative supplier.

  

澳门赌搏网站大全

2019年6月10日  


专家概况:牛保庄,华南理工大学工商管理学院教授,博导,2018年国家优青。广东省政协委员。本、硕、博分别毕业于山东大学、华南理工大学和香港理工大学。目前已在运营管理领域发表顶级期刊论文10篇,包括Manufacturing & Service Operations Management2篇,Production and Operations Management 5篇,Transportation Research Part B: Methodological 3篇,另有28篇文章发表在EJOR, Omega等知名期刊。MSMSOM, POM, TRB20 余种重要期刊审稿人。获广东省哲学社会科学优秀成果二等奖(排名第1)三等奖(通讯编辑)各一次,中国决策科学"青年科技奖"等多个奖项。

 

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